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Privacy Policy

Your privacy is important to us. Learn how we collect, use, and protect your information.

Last Updated: November 5, 2025

Soto Web Studios ("we," "our," or "us") is committed to protecting your privacy.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.sotowebstudios.com (the "Site") and use our services.

1. Information We Collect

1.1 Information You Provide

We collect information that you voluntarily provide to us when you:

  • Fill out our contact form (name, email, company, phone, budget, message)
  • Subscribe to our newsletter or blog updates
  • Communicate with us via email or other channels
  • Request a consultation or quote

1.2 Automatically Collected Information

When you visit our Site, we automatically collect certain information about your device, including:

  • IP address
  • Browser type and version
  • Operating system
  • Pages you visit and time spent on pages
  • Referring website addresses
  • Date and time of your visit

1.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to analyze performance, understand visitor behavior, and improve user experience.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you disable cookies, some parts of our Site may not function properly.

We use both essential cookies (required for website functionality) and non-essential cookies (analytics and marketing) that are only activated with your consent.

1.3.1 Meta (Facebook and Instagram) Tracking

We may use Meta advertising services, including the Meta Pixel, to measure ad effectiveness, optimize campaigns, and understand user interactions.

This technology may collect information such as pages visited, browser type, and actions taken on our Site.

You can learn more about Meta's data practices or opt out of personalized advertising by visiting https://www.facebook.com/privacy/policy.

1.3.2 Google Analytics

We may use Google Analytics to better understand website traffic and user engagement.

Google Analytics collects data such as your IP address, device type, and on-site interactions.

You can learn more about how Google uses data here: https://policies.google.com/privacy.

To opt out of Google Analytics tracking, visit: https://tools.google.com/dlpage/gaoptout.

1.3.3 Vercel Analytics

We use Vercel Analytics to monitor website performance, understand visitor behavior, and improve user experience.

Vercel Analytics collects aggregated, anonymized data such as page views, page performance metrics, and device information. It does not use cookies and respects your browser's "Do Not Track" setting.

You can learn more about Vercel Analytics and their privacy practices here: https://vercel.com/docs/analytics/privacy.

To opt out, you can enable "Do Not Track" in your browser settings, which Vercel Analytics will respect.

2. How We Use Your Information

We use the information we collect to:

  • Respond to your inquiries and provide customer support
  • Send information about our services and updates (with your consent)
  • Improve our website, services, and marketing performance
  • Analyze usage trends and user behavior
  • Prevent fraud and enhance security
  • Comply with legal obligations

3. Legal Basis for Processing (for EEA Users)

For users located in the European Economic Area (EEA), our legal basis for processing depends on context. We may process your data because:

  • It is necessary to perform a contract with you
  • You have given us consent
  • It serves our legitimate business interests
  • We are required by law to do so

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties.

We may share your information only in the following cases:

  • Service Providers: With trusted third-party service providers who assist us in operating our Site and delivering services (e.g., hosting, analytics, email).
  • Third-Party APIs: We may integrate third-party tools such as OpenAI, Vercel Analytics, Resend, Google Analytics, and Meta Ads to enhance functionality and marketing capabilities. These providers may process limited data solely to deliver their services in accordance with their own privacy policies.
  • Legal Requirements: When required by law, subpoena, or valid government request.
  • Business Transfers: If Soto Web Studios undergoes a merger, acquisition, or asset sale, your data may be transferred as part of that transaction.
  • With Your Consent: When you explicitly agree to data sharing for specific purposes.

5. Data Security

We implement appropriate technical and organizational safeguards to protect your information from unauthorized access, alteration, disclosure, or destruction.

While we strive to maintain high security standards, no online transmission or storage method is entirely secure.

6. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined here or as required by law.

When no longer needed, we securely delete or anonymize your information.

7. Your Rights

Depending on your location, you may have the following rights:

  • Access – Request a copy of your personal data
  • Correction – Request correction of inaccurate or incomplete data
  • Deletion – Request deletion of your personal information
  • Objection – Object to data processing
  • Data Portability – Request transfer of your data to another provider
  • Withdraw Consent – Withdraw consent at any time (for example, to unsubscribe from marketing emails)

To exercise your rights, please contact us at info@sotowebstudios.com

8. Third-Party Links

Our Site may contain links to third-party websites.

We are not responsible for the privacy practices of these external sites.

We encourage you to review their privacy policies when visiting them.

9. Children's Privacy

Our Site and services are not intended for children under the age of 13 (or 16 where applicable by law).

We do not knowingly collect personal data from minors.

If you believe your child has provided us information, please contact us immediately.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Updates will be reflected by a new "Last Updated" date at the top of this page.

We encourage you to review this policy occasionally to stay informed of any changes.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us:

Soto Web Studios
info@sotowebstudios.com
(917) 526-2735
Atlanta, GA, USA
www.sotowebstudios.com